1750+ Channels
1.5+ Billion Monthly Views
Oct 19
Social Media Optimization
Social media optimization (SMO) takes a holistic approach that not only encompasses strategic and careful planning but also creative content and the absolute need to include Google Analytics in the process to strengthen your web presence. We need to emphasize the importance of a continuous cost/benefit analysis and a time commitment. SMO …
Oct 12
Public Relations and Online Marketing by Adam Rumanek
The purpose of public relations (PR) is to create publicity for your service or product. As your company grows, you need to try and get your name in print, speak at conferences, establish relationships with people of influence and get your message out. If you are …
Oct 05
Niche: The New Age of Marketing Change is good.
There is a need to adjust the way we market our products and services due to an increasingly competitive market. Thus, we need to turn marketing on its head by focusing on the customer, asking the customer questions and responding to their answers. What the …
Sep 28
Strategy of Niche Marketing for Competitive Advantage How does niche marketing lead to competitive advantage?
By positioning your company focus into profitable segments and focusing on customers and their needs that have been neglected by others. This focus is profitable due to lack of competition. It is also important to remember that intimate knowledge …
Sep 21
Strategy for Long Term Success in the Online Market
What can a business do to establish a strong market position today?
Strategic implementation capabilities are incredibly important due to rapidly changing market environments. An entry strategy can make or break a business due to the fact that a niche strategy is very narrow because …
Sep 14
So You Want to Start a Niche Marketing Strategy? by Adam Rumanek
Know your market and focus on the customer—do this by talking to your customer, asking questions and listening to specific needs. Make sure you understand what your competitor is doing right and make sure you develop a clear image of your product. If …
Sep 07
Niche Marketing: Why?
Due to an increase in competition over the years, many companies have been trying to implement the concept of niche marketing and the Internet is helping these companies implement their idea at a fast pace. This ever-changing field has been attracting more and more niche customers.
Niche marketing can be described as …
Aug 31
Get Big…Act Small: Niche Markets by Adam Rumanek
Niche marketing is becoming more and more popular for companies to be able to succeed. Companies decide on specific price and quality in order to target demographics to establish interest in their unique niche. Every product can be defined by its place in the niche market …
Aug 24
Vine: The Internet’s Most Insensitive Platform by Ryan Prussky
One of the more controversial websites, Twitter, bought Vine in October of 2012, and by the upcoming January the site would be ready to launch. One of the major concerns, which is also seen as a benefit to some people, is the lack of supervision/authority. …
Aug 17
When To Start Monetizing On YouTube by Ryan Prussky
When getting started with a YouTube channel it is important to remember the key components of what it takes to be successful and make a profit on Youtube. It is cruical that you develop an engaged and devoted community of viewers, in addition to having …
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