Google Announces New Features for App Advertisers

By: Amy Bishop

Google’s app usage research shows that 63% of consumers will continue to seek out the best app experiences even once stores reopen. Moreover, 75% of consumers are more likely to purchase from brands whose apps allow them to transact quickly.

In order to help app advertisers reach more prospective users, Google has …

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RIP Netflix On Nintendo Consoles

By: Zack Zwiezen

On June 30, Nintendo quietly pulled the plug on the Wii U and 3DS Netflix apps. Not only does this mean anybody still using these older consoles to watch Netflix are now screwed, but it also officially means that in the year 2021 there is no way to watch Netflix on a Nintendo …

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A Korean laundry expert, fulfilling his filmmaking dreams through YouTube

By: The YouTube Team

Laundry SSul studied film back in college and worked in the movie industry for some time However, he got married early and had to find a job that gives him a stable income. His father, who used to own a dry cleaning store, suggested starting a dry cleaning/laundry shop. He got …

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Steven Spielberg’s production company signs a deal with Netflix

By: Frank Pallotta

Steven Spielberg is partnering with Netflix. Getting Hollywood’s premiere director represents a major coup for the streaming service.

Amblin Partners, the film and TV production studio led by the blockbuster director, announced a partnership with the streaming company Monday that will include multiple new feature films per year for the service, according to …

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YouTube is finally letting creators know exactly how they’re making money on YouTube

By: Julia Alexander 

YouTube creators in the company’s Partner Program can earn money a bunch of different ways — through advertising, subscriptions, donations, live-streaming features, and YouTube Premium revenue. There are a lot of variables, and now YouTube is finally gathering all of those numbers in one place and giving that information to creators in the form of …

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Facebook Adds New Monetization Options for Creators, Including Ads in Short Video Clips

By: Andrew Hutchinson

Facebook has announced a range of new monetization options for creators, with a focus on short video clips – which could put more pressure on TikTok, which is still working on its own revenue-share programs…read more.

Contact Aux Mode for more information on Digital Rights Management and Reporting. To subscribe to our network …

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Google is moving parts of YouTube to its cloud service

By: Jordan Novet

Google is moving parts of its popular YouTube video service from the advertising company’s internal data center infrastructure to the company’s cloud service, the head of Google’s cloud said.

The effort indicates Google is looking inward as it seeks to expand its share of the growing cloud-computing market and become less reliant on …

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YouTube adds a new way to tip creators

By: Catie Keck

YouTube viewers will soon have a new way to throw their support — and money — behind their favorite creators. A new tool called Super Thanks that lets you tip creators is now being tested on the platform.

The feature lets users applaud a creator by choosing from one …

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YouTube is finally letting creators know exactly how they’re making money on YouTube

By: Julia Alexander

YouTube creators in the company’s Partner Program can earn money a bunch of different ways — through advertising, subscriptions, donations, live-streaming features, and YouTube Premium revenue. There are a lot of variables, and now YouTube is finally gathering all of those numbers in one place and giving that information to creators in …

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MPs call for complete reset of music streaming to ensure fair pay for artists

By: Mark Savage

The hearings were full of testy exchanges. Some witnesses said they were scared to speak out for fear of reprisals; and the head of one record label was described as “living in cloud cuckoo land” after he claimed artists were happy with the music streaming model…read more.

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YouTube Revenue Calculator

$0.45 USD - $4.00 USD

Note: The accepted formula that Auxiliary Mode Inc. uses to calculate the CPM range is $0.45 USD - $25.00 USD.

The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.

Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.

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