By: Andrew Hutchinson
Facebook has announced a range of new monetization options for creators, with a focus on short video clips – which could put more pressure on TikTok, which is still working on its own revenue-share programs.
First off, on short-form video – Facebook has announced that creators will now be able to earn money from videos as short as one minute long, “with a minimally interruptive ad running at 30 seconds”.
Providing the capacity to generate income from short clips could lure more creators across to Facebook, and away from TikTok, which is eyeing eCommerce integrations as a key tool in enabling it to provide more monetization options to users…read more.
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