Audio & Video Monetization
IP Protection & Reporting
US/UK Regulators Agree: Social Media Marketing Must Be Transparent
You Say “Obviously Identifiable,” I Say “Clear And Conspicuous”
“Obviously identifiable” is the phrase used by the United Kingdom’s Advertising Standards Authority (ASA) to set the standard for how brands and their marketers must distinguish to audiences “marketing communications.” In the United States, a parallel body …
YouTube Brands: 5 Outstanding Leaders in YouTube Marketing
As YouTube has grown into the preeminent video sharing service online, marketers have tried, with limited success, to broadcast themselves and to reach audiences with their messaging. And while individuals have used YouTube as a platform to step into the spotlight, most brands have been left …
Establishing a Monetized YouTube Channel
Establishing a YouTube channel helps you spread awareness about your services and high quality products. Your goal is to share who you are, your mission and your passion for your business. It is suggested to use emotion in your videos to give your YouTube channel a personality, generate excitement and …
Marketing Lessons From Pinterest Promoted Pins
In the summer of 2014 Pinterest unveiled its much-anticipated business model, Promoted Pins. The company recruited around twenty beta partners, such as Target, Kraft, General Motors and Expedia, each of which invested significant dollars to get first taste of this new media channel. Six months later on January 1st, …
YouTube Advertising
YouTube allows you to reach new customers in a relatable way and you have several options when it comes to advertising on YouTube. It is a relatively low cost program idea and you can chose what works best for you, your company and your brand. First, you can make sure your videos all …
It is key to drive traffic from one platform to another platform to continue to make money on YouTube. This process can be tricky but you need multiple sites to generate maximum advertising revenue and as mentioned in previous blogs, it takes time. Sure, you need to start somewhere to build your reputation, but most social …
YouTube is one of your best social media/networking tools but it takes time, patience and creativity. In terms of creative, it is easy to include links to your Twitter, Instagram, Pinterest and Website at the bottom of your YouTube video to attract your audience to other platforms. These links are often referred to as call-to-action (CTA). An example …
This article is Part 3 of 3: YouTube: An Expression of Your Brand and Making Money with YouTube. In Part 1&2 we discussed the fact that YouTube videos represent your brand and a well thought out, planned and consistent presence on YouTube can help your brand and your business make money. So far, you have …
This is Part 2 of 3 of YouTube: An expression of Your Brand…In Part 1 we discussed the importance of having a plan and doing some research before you get started and start posting your video content on YouTube. As you know, we now have the opportunity to choose what we want to watch in …
Instagram launches carousel ads in Canada
Canadian brands looking to advertise on picture sharing platform Instagram have a new tool to use.
At Facebook’s brand summit in Toronto on May 28, Instagram announced the introduction of Carousel Ads. Canadian advertisers can now include up to four images in a single post that users …
Note: The accepted formula that Auxiliary Mode Inc. uses to calculate the CPM range is $0.45 USD - $25.00 USD.
The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.
Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.
$0.00 - $0.00
$0.00 - $0.00
$0.00 - $0.00
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