By: Shira Ovide
YouTube has long been the most popular music service in the world. What’s changed is that YouTube isn’t the Darth Vader of the music industry anymore.
For years, some artists and suits at record companies loved the zillions of clicks that music videos got on YouTube, but they complained that the site, owned by Google, didn’t generate enough money for them or didn’t do enough to stop rip-offs.
Those grievances haven’t gone away entirely, but they have mostly gone quiet. Why? A big reason is that YouTube figured out ways to generate enough cash to make many people in the music world happy — or at least content enough for now…read more.
Contact Aux Mode for more information on Digital Rights Management and Reporting. To subscribe to our network click here.
