Audio & Video Monetization
IP Protection & Reporting
Why Hollywood Needs To Make Technology A Priority
Every day, it seems there are new headlines on the strained relationship between technology and entertainment. Variety’s recent “Broken Hollywood” story was essentially a battle cry from entertainment heavyweights sounding off on the biggest challenges they’re facing in an industry undergoing a great deal of turmoil. …
How Can YouTube Persuade Users to Pay Up?
In October, YouTube CEO Susan Wojcicki toldRe/Code that Google (NASDAQ: GOOG ) (NASDAQ: GOOGL ) might experiment with a subscription offering for YouTube. The plans were confirmed recently when Google sent out a letter to its content creators updating terms of service for its YouTube Partners Program.
Google didn’t …
At next week’s NewFronts, Google and its YouTube unit will be talking about the results of its Google Preferred ad package. A new analysis done with research company Complete, found thatdesktop viewers who watch Google Preferred tend to be younger and more likely to be online shoppers in the market for products. The study added …
Meet the Biggest YouTuber Without a Channel
Though you’ve likely never heard of Andrew Vallentine, there’s a pretty good chance you’ve seen his work on YouTube. This is because Vallentine works behind the camera, directing videos for popular YouTube creators fromMeghan Camarena to Joey Graceffa.
At this point in his freelance directing career on YouTube, …
What would you get if you combined music mixing with video? You’d get the new mobile video app Sympler, which launched today on iOS, aimed at giving creators the tools to remix existing videos to music.
The app, which is free, allows users to “remix” video content or upload original clips to build a video …
Netflix NFLX -0.94%, Amazon.com IncAMZN -0.90% and Hulu are making it easier for consumers to indulge in hours-long sessions of their favorite TV show. Where does that leave advertisers?
New research from Annalect, Omnicom Media Group’s marketing technology platform, found that 58% of binge viewers enjoy watching at least three episodes of a show in one sitting …
In case there was any doubt, the Internet is now primarily a mobile medium. A new comScore report estimates that in May, 51% of digital media time was spent on mobile apps, while an amazing 60% of digital time was spent on mobile devices. That’s up from 50% a year ago.
This mobile wave has …
Time Inc. Launches 120 Sports Digital Network
Time Inc. has partnered with professional sports leagues to launch live-streaming digital video network 120 Sports.
The network, which premieres today at 6 p.m. ET, represents a first-of-its-kind collaboration between the sports leagues, including Major League Baseball Advanced Media, the National Hockey League, the PGA Tour, the National …
YouTube, Amazon Start Playing Hardball With Sellers
The ascendance of digital media has given the Internet’s biggest distributors new market clout. And YouTube and Amazon are increasingly throwing their weight around with suppliers in disputes that are, to an unusual degree, public.
The YouTube …
Streaming Video Is One Of The Most Popular Activities On Game Consoles
Half of U.S. households already own at least one video game console, and roughly one-third of these households use the devices to stream TV and movies to their television. That translates to about 19 million U.S. households using video game consoles as a …
Note: The accepted formula that Auxiliary Mode Inc. uses to calculate the CPM range is $0.45 USD - $25.00 USD.
The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.
Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.
$0.00 - $0.00
$0.00 - $0.00
$0.00 - $0.00
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