TweetDeck pro tips

TweetDeck allows users to personalize their Twitter experience by customizing multiple columns, which is ideal for highly active users who need to consume or analyze lots of information.

Create a collection

With collections, you can organize Tweets according to topics, events, interests, conversations, and more, all in real-time. Add your collections as columns, and Tweet the URL to share it with others.

To create a collection on TweetDeck:

  1. Start by clicking the add icon “+” in the left-hand navigation bar, or use the keyboard shortcut “A”, to add a new column to your dashboard.
  2. Select Collections from the menu options.
  3. To start a new timeline select Create collection.
  4. Once you give the collection a title, you’ll be able to begin adding curated Tweets to it.

To add or remove Tweets to your collection:

  1. Find a Tweet you would like to add to your collection and select the more actions icon (•••).
  2. From the drop-down menu, select Add to collection; this can also be done by simply dragging the Tweet’s move icon and dropping it on the collection column you would like to update.
  3. Newly added Tweets will appear at the top of the collection column.
  4. To remove a Tweet, simply click on the “X” icon on a Tweet within in a collection.

To share your collection:

  1. Click the settings icon at the top of your collection to access the column’s options menu.
  2. Select the share menu and then choose to either embed the collection on your website, view it on Twitter.com, or to tweet with a link to it.
Note: Only public Tweets can be added to collections, which are public and viewable by all users through the collection’s URL.

Schedule Tweets

TweetDeck allows users to schedule Tweets in advance. If you manage multiple accounts through TweetDeck, you have the option to schedule Tweets for each of them.

For those who use TweetDeck in a corporate environment, note that all scheduled Tweets for accounts connected to your TweetDeck are visible to anyone with access.

Here’s how to schedule a Tweet:

  1. Sign in to your TweetDeck account and click New Tweet.
  2. Confirm that the Twitter account(s) you’d like to tweet from are selected.
  3. Compose your Tweet. Include an image with the Tweet by clicking Add image.
  4. Click Schedule Tweet and select the date and time you’d like the Tweet posted.
  5. Click Schedule Tweet at [date/time].
  6. Tip: View and edit your scheduled Tweets by adding a Scheduled column.
Note: TweetDeck does not support scheduled direct messages (DMs).

Search

Advanced search

After you run a search, you will be give the option to customize your results even further. You can alter your search in several ways: “showing”, “matching”, “excluding”, “written in”, and “retweets”. You will see these options appear in a drop-down menu after you have ran a search.

Search history

TweetDeck makes it easy for you to re-run searches that you have previously completed. Click on the search box located in the navigation bar and your previous searches will be displayed on a drop-down menu. You can always clear your previous searches by clicking on Clear history at the bottom on the drop-down menu.

Typeahead

When you begin to type characters into the search box, TweetDeck will run a real-time search that effectively attempts to autocomplete your search term, surfacing potentially relevant search topics and accounts. Different search topics will be shown on the top half of the drop-down menu, whereas user accounts will be shown on the bottom half.

If you select one of the suggested search terms, you will be given the option to browse users related to that search topic or Tweets related to that search term.

Sentiment

It’s easy to uncover sentiment surrounding a topic; simply search for a topic followed by a happy or sad emoticon. For example, you can create a search column with the keyword “San Francisco :)” to see Tweets regarding San Francisco in a positive manner.

Filters

Customize your search results by including a filter. Let’s say you only want to search for Tweets that include images of San Francisco. You can create a search column using the keywords “San Francisco filter:twimg”. Here are some of the other filters you can include in your TweetDeck searches:

  • filter:images
  • filter:verified
  • filter:news
  • filter:replies
  • filter:hashtag
  • filter:links

You can also perform the opposite action by using the “exclude” filter. For example, “San Francisco exclude:twimg”, will exclude Tweets with images in your search results.

Wildcard

The asterisk is also a powerful filtering tool in a TweetDeck search column. You can run searches using the keywords such as “San Francisco is *”. This will yield Tweets containing text such as, “ San Francisco is pretty”, “San Francisco is small”, etc.

List management

TweetDeck allows you to manage your lists easily in one centralized place for all your accounts.

To create a list on TweetDeck:

  1. Click on Lists (next to the add column btn).
  2. Click Create List.
  3. Select the Twitter account you would like to create the list for.
  4. Name the list and give it a description then select if you would like the list to be publicly visible or not (other users can subscribe to your public lists).
  5. Add suggested accounts or search for users to add members to your list, then click Done.

To edit a list on TweetDeck:

  1. Click on Lists (next to the add column btn).
  2. Select the list you would like to edit.
  3. Click Edit.
  4. Add or remove list members or click Edit Details to change the list name, description, or account. You can also click Delete list.
  5. When you’re finished making changes, click Done.

To designate a list to a column:

  1. Click on Add Column.
  2. Click on the Lists option from the menu.
  3. Select which list you would like to make into a column.
  4. Click Add Column.

Embedded Tweets

TweetDeck makes it easy to create an embedded Tweet directly from the app. To do this:

  1. Hover over the Tweet that you wish to embed.
  2. Click on the ellipses (the icon with the three dots).
  3. Select Embed this Tweet.

Global filters

TweetDeck allows you to filter Tweets across the entire application by text, author, and source. To access and edit the global filters:

  1. Click the settings icon (looks like a gear) in the navigation bar.
  2. Click on Settings.
  3. Click the Global Filter tab.
  4. Select which type of global filter you would like to utilize then enter the text of your choice in the given field.
  5. Click Add Filter.

View another user’s timeline

You can set up a column to view the timeline that another user sees. For example, if you want to see what @LadyGaGa’s timeline looks like, you can add a timeline column as usual, but instead of selecting one of your accounts, search for another user’s @username in the search box on the left-hand side.

Single out a user

You can designate a column for all of a specific user’s live Tweets. Just add a Tweet column and search for the user you would like to single out in the search box.

Keyboard shortcuts

TweetDeck has a powerful set of keyboard shortcuts that allow you to breeze through the app.

The following shortcuts work from anywhere within TweetDeck:

  • A: Add a column
  • S: Search
  • N: New Tweet
  • CTRL/CMD+return: Send new Tweet
  • ESC: Close pop-up/cancel search
  • ?: Show keyboard shortcut list

Navigate through Tweets using the following shortcuts:

  • 1-9: Navigate through columns 1 through 9
  • 0: Jump to last column on the right
  • Left arrow key: Move selection left
  • Right arrow key: Move selection right
  • Up arrow key: Move selection up
  • Down arrow key: Move selection down

When you have selected a Tweet you can perform the following actions using shortcuts:

  • Return/Enter: Opens selected Tweet
  • Backspace/ Delete: Takes you back to the main column
  • R: Directly reply to Tweet from a column
  • T: Directly retweet a Tweet from a column
  • F: Favorite the Tweet
  • D: DM the Tweet author
  • P: Show user profile for Tweet author

For more information on Multi Channel Network’s and Twitter Help please check back weekly or subscribe here.

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Note: The accepted formula that Auxiliary Mode Inc. uses to calculate the CPM range is $0.45 USD - $25.00 USD.

The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.

Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.

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