12 Killer Resources for Owned Media on YouTube
To help you get a better picture of what you might be missing, we’ve compiled some of the best resources from around the web covering every corner of YouTube. Up first is a list of resources for owned media, which refers to videos uploaded to a brand’s official YouTube channel(s).
So, if you’re looking for ways to improve the management of your own channel and optimize your content, start here. And, even if you’re already a channel management wizard, there are always new tips and tricks to stay ahead of, along with new tools to give you extra insight, deliver better results, and make your life much easier.
Straight from YouTube proper
YouTube itself has put together tons of resources to encourage the creation of great channels. These resources tend to be the baseline set of best practices, which make them a great starting point for any owned media strategy.