YouTube TV adds a $20 monthly upgrade for 4K support and offline viewing

By: Amanda Silberling

With less than a month to go before the Olympics kick off in Tokyo, cord-cutting services like YouTube TV are attempting to woo new subscribers who are looking for a way to watch summer sports. But whether or not you’re eager to watch Simone Biles defy gravity, YouTube TV’s latest upgrades enhance the product with audio and video improvements.

Today, YouTube TV announced a 4K Plus add-on package with offline downloads, 5.1 Dolby audio, and features that make it easier to watch live sports. The company previously teased these features in February…read more.

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The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.

Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.

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