Category: Technology News

It’s Official: Roku’s Making Original Content

Roku

By: Adam Levy

Roku has danced around the term “original content” for a while now, but it’s finally ready to make it official. The streaming company said it’s rebranding the content it acquired from Quibi as “Roku Originals” when it releases it on The Roku Channel over the coming months. “Roku Originals will also be the brand …

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Use But Don’t Abuse: 5 Tips for Content Creators

By: Emma Bentley

Every minute, about five hours of content makes its way to YouTube.

And within the next few years, the Internet is expected to expand considerably from a usage standpoint. In light of this reality, plenty of entrepreneurs have become full-blown content creators. Their roles vary. Some create content specifically for social media websites…read more.

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Apple and Google Privacy Updates: the Impact on Influencer and Affiliate Marketing

By: Alex Karkov

User privacy has moved to the forefront of the digital advertising conversation over recent months. The most significant developments recently are Apple’s iOS14 app tracking transparency and Google Chrome’s intent to shift away from 3rd party cookies…read more.

Contact Aux Mode for more information on Digital Rights Management and Reporting. …

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Spotify acquires Podz, a podcast discovery platform

By: Amanda Silberling

Since podcasts are usually upward of 30 minutes long, it’s hard for listeners to browse new shows — listening to an episode of a podcast isn’t as easy as trying out a song by a new artist. So, Podz developed what it called “the first audio newsfeed,” presenting users with 60-second clips …

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Facebook details self-supervised AI that can segment images and videos

Facebook Office

By: Kyle Wiggers

Facebook today announced that it developed an algorithm in collaboration with Inria called DINO that enables the training of transformers, a type of machine learning model, without labeled training data. The company claims it sets a new state-of-the-art among unlabeled data training methods and leads to a model that can discover and segment objects …

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Why AT&T and Discovery Think Bigger is Better for Streaming

By: Scott Porch

Heading into this week, the big media story looked to be the long list of shows that the major networks and ad-supported streamers would announce in their upfront presentations to advertisers. By Monday afternoon, though, the story had flipped on its head to who would own the big networks and ad-supported streamers by …

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Tubi taps LiveRamp tech to turn on authenticated ad inventory

Tubi Music

By: Ben Munson

Tubi, an ad-supported streaming service owned by Fox, has reached a deal with LiveRamp to use the tech vendor’s Authenticated Traffic Solution to build addressable audiences.

Tubi said its new deal with LiveRamp will allow for addressability on all OTT devices while maintaining the ability to reach a large percentage of …

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Optimism In Future Growth Prospects Are Captured In Roku’s Current Share Price

By: Larry Cheung

Roku is now a momentum trade that is a proxy for investor’s risk appetite for returns in today’s low-rates and easy Fed policy environment. I believe the company’s future prospects and growth trajectory along with the general content streaming industry is incredible but its shares need to be treated with great caution at …

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Facebook AI cuts by more than half the error rate of unsupervised speech recognition

By: Tiernan Ray

Speech recognition, meaning, programs that are able to detect spoken phonemes, is a fairly well established discipline in computer science that has been greatly advanced in the past twenty years by artificial intelligence. 

The field has depended heavily on libraries of samples of speakers with each phoneme explicitly indicated, or “labeled.” That has …

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Aux Mode Announces Facebook Reporting Rollout

Adam Rumanek

By: Business Wire

TORONTO — Toronto-based digital rights management and revenue reporting company, Aux Mode, is pleased to announce it is now operating across multiple platforms! This recent expansion to Facebook allows customers to combine multiple revenue reporting files.

Founded in 2014, Aux Mode operates to provide concise financial data to Hollywood studios, distributors, …

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Suite of Free Tools

$0.45 USD - $4.00 USD

Note: The accepted formula that Auxiliary Mode Inc. uses to calculate the CPM range is $0.45 USD - $25.00 USD.

The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.

Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.

$0.00 - $0.00

Estimated daily earnings

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Estimated monthly earnings

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Estimated yearly projection

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