Audio & Video Monetization
IP Protection & Reporting
The startups behind the ultimate rise of multi-channel networks (MCN)
YouTube’s phenomenal success story not only gave impetus to ‘new media’ (or the ‘third media’), but also helped many ancillary industries spring up, most significantly- multi-channel networks (MCNs).
Globally renowned MNC Fullscreen, which claims to have received four billion views per month, was acquired by …
YouTube turns 10: The video site that went viral YouTube is the Web’s de facto home for video. But 10 years ago, online video was anybody’s game. As it celebrates a decade offering us everything from new celebrities to cat videos, YouTube has become a premier destination for content. Here’s how it got there.
Ten …
Marketers Experiment With Cinemagraph Ads:
For marketers, piquing consumers’ interest online is now harder than ever. Internet users rarely click on banner ads and their favorite websites and social media services are rapidly filling up with sponsored messages and branded “content” vying for their attention.
In an attempt to cut through the noise, …
Are Multichannel Networks the Future of TV?
The Multichannel Network (MCN) World is smoking hot. YouTube content has grown up – so much so that it’s growing off the platform, thanks to multichannel networks, or MCNs, that are investing in original content and investigating new distribution channels. Is this the future of TV? What …
Startup Lets You Share Clips From Comedy Central’s Justin Bieber Roast
Does anything have more potential to go viral than a clip of comedians viciously making fun of Justin Bieber while he sits there and takes it?
That’s what the team behind Whipclip is betting on. The new app, which debuts today, is designed …
Thanks to the popularity of online media sites like YouTube, mainstream entertainment soon may look more like that kid clowning around in front of a laptop camera.
Hanging out on a graffiti-coated movie set in Los Angeles in October, Anthony Padilla and Ian Hecox laugh as they recall the first time they were recognized in …
What a YouTube Celeb Pulls In You Might Be Surprised at the Numbers
Many of the online series that ape TV’s conventions struggle to deliver on their ambitions: They rise to advertisers’ attention during elaborate NewFronts presentations, only to fall from sight, unmissed, a year or two later.
But the web’s original engine of video, …
Social Media Ad Spending to Hit $24 Billion This Year
Global ad spending on social media will rise more than 33% this year to $23.68 billion, according to a new report from research firm eMarketer.
The bulk of those dollars will flow to Facebook, which will continue to reign supreme in the social-media …
‘We tell Spotify no, YouTube does it anyway’: The music industry’s love-hate relationship with YouTube At Liverpool’s Sound City conference, record business insiders discuss the world’s biggest music platform and its “big scary lawyers”.
YouTube has over 1 billion people using it to watch videos, and a huge number of those viewers are watching music. …
Twitters New Direct Messaging Feature Is an Opportunity for Brands.
Twitter announced a feature on Monday designed to make it easier for its users to have private conversations with one another. The new setting will allow users to receive private Direct Messages from anyone on the platform, whether they “follow” each other or not, provided they …
Note: The accepted formula that Auxiliary Mode Inc. uses to calculate the CPM range is $0.45 USD - $25.00 USD.
The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.
Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.
$0.00 - $0.00
$0.00 - $0.00
$0.00 - $0.00
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