By: Adam Levy
Roku has danced around the term “original content” for a while now, but it’s finally ready to make it official. The streaming company said it’s rebranding the content it acquired from Quibi as “Roku Originals” when it releases it on The Roku Channel over the coming months. “Roku Originals will also be the brand name for future original programming for The Roku Channel,” the company wrote in a blog post…read more.
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