By: Amanda Silverberg
YouTube announced its latest feature, Super Thanks, on Tuesday. This is YouTube’s fourth Paid Digital Good, which is what the platform calls any product that lets fans directly pay creators. So far, these tools include Super Chat, Super Stickers and channel subscriptions — but Super Thanks is YouTube’s first of these features that allows fans to tip creators for individual uploaded videos rather than livestreams.
If a viewer wants to show extra appreciation for a video, they can pay creators with one of four pre-set amounts, ranging between $2 and $50 in their local currency. When viewers buy Super Thanks, they can leave a message, which will appear highlighted in the comments section…read more.