Audio & Video Monetization
IP Protection & Reporting
Trademark Strategies For Social Media Campaigns
Social media has become an integral part of marketing strategy for consumer products, with many phrases, straplines and brands being devised specifically for targeted campaigns using media such as Facebook and Twitter.
But in a highly competitive world how does a brand owner protect the effort put into such …
5 Tips To Create A Breakout Personal Brand On Social Media
The 24-Carat Virtual Brand…
A weak online brand is like a weak reputation in the traditional world of business. People won’t think you’re as good as others who have a strong online brand presence.
People want to know about you, and …
How to Execute Your Video Content Strategy in 8 Steps
In my previous post, “Using Video Content to Drive Brand Awareness, Leads, and Sales,” I took you through the first four steps of the definitive B2B video marketing strategy.
In this second post, we focus on executing your video content strategy, maximizing impact, …
How to Create Video Content that Actually Works
Video is taking over the world, with more than 4 billion hours of video viewed each month. In fact, YouTube is now the second most used search engine, right behind Google (market domination much?).
Unfortunately, integrating video into your marketing campaign isn’t as easy as …
Harness Social Selling To Boost Sales
‘Quick hit’ cold calling must be one of the great banes of our times; intrusive for the recipient and no doubt soul-destroying for the caller who is often left to dodge the bullets of abuse or indifference all in the pursuit of a lead.
With a radical rethink long …
The NBA is On YouTube, Vine, Snapchat, and Even Yo, But No More Second Life.
As you might expect, the National Basketball Association is blowing it out this weekend for its All-Star festivities in New York. And the increasingly global league has a constant need to reach new fans–and sometimes, that means trying nearly …
The Power Of Words for your Brand
19 Million Hits On YouTube (and growing)…
What do you do when the world shows up on your doorstep? When your video goes viral you have the potential to broadcast your message to millions of people you’ve never met. Your unique brand becomes an overnight celebrity and suddenly everyone …
Bell Gets Into the MCN Game with MUCH Digital Studios
Calling it the “next natural step” in the evolution of its youth-oriented service Much, Bell Media is creating a new multi-channel network (MCN) called Much Digital Studios.
In development for the past year, Much Digital Studios will employ Canadian and international YouTube creators spanning multiple …
17 Essential Content Marketing Templates and Checklists
By far, the most popular post we have ever published at the Content Marketing Institute is 10 Must-Have Templates for Content Marketers. Though this post is almost two years old, our readers still seem to clamor for this type of information and advice.
To that end, …
Are Instagram ads paying off?
Facebook Canada rolled out its ad program for Instagram seven months ago with a hand-picked cohort of five initial advertisers.
Since then, Canadian marketers have used the platform for everything from music sponsorships to sports marketing campaigns. One organization even turned Instagram into a ‘choose your own adventure’ film.
The …
Note: The accepted formula that Auxiliary Mode Inc. uses to calculate the CPM range is $0.45 USD - $25.00 USD.
The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.
Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.
$0.00 - $0.00
$0.00 - $0.00
$0.00 - $0.00
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