In light of the recent announcement of the Chrome Plugin Power Saver feature that may become the default as early as September 2015, we highly recommend that you build your third-party served creatives using HTML5 rather than Flash. Building in HTML5 will prevent your Flash ads from being automatically paused as well as avoid negative …
Blog Archive
Image ads
What’s the policy?
Image ads are ads that appear with a picture. The rules that apply to text ads generally apply to image ads, too. To ensure that your image ads are appropriate, we also have additional requirements when using the image ad format, as shown below. The policies below apply to both standalone image …
Google Display and Video Network
Image ads Third-Party Served Ads Video ad formats in the Ad gallery
In AdWords, the Ad gallery is a free ad-creation tool that offers various ad templates in different categories, including video. You’ll need to use this tool to build video ads that use cost-per-click (CPC) , cost-per-thousand impressions (CPM), or cost-per-view (CPV) bidding.
Before …
Custom Gadgets
Custom Gadget Developer Guidelines Hosting Requirements Gadget Guidelines User Generated Content and Contests Video Players Language and Location Settings Deep-Linking into a Gadget Special Considerations Planning & Timelines 2015 Important Update
YouTube will no longer be accepting requests for new gadgets or gadget refreshes after March 31, 2015. Any gadget or gadget refresh booked for …
In-video Overlay Ads
In light of the recent announcement of the Chrome Plugin Power Saver feature that may become the default as early as September 2015, we highly recommend that you build your In-Video overlay creatives using image formats rather than Flash. This will prevent your ads from being automatically paused as well as avoid negative impact to …
Standard Display Ads
In light of the recent announcement of the Chrome Plugin Power Saver feature that may become the default as early as September 2015, we highly recommend that you build your display and companion ad creatives using image formats rather than Flash. This will prevent your ads from being automatically paused as well as avoid negative …
TrueView in-stream ads
How TrueView in-stream ads work
TrueView in-stream ads run on videos served on YouTube or within Google Display Network videos, games and apps. These ads may also run on YouTube videos that are embedded on other sites. They can also appear on Android and iOS YouTube apps, as well as m.youtube.com (on iPad and Android)
Viewers …
Video Ads
Download a one sheeter for different video ads execution, creative asset information and more (in English only). Video ads on YouTube were formerly known as in-stream video ads. How Video Ads Work
Video ads (formerly in-stream video ads) can run in video players appearing on YouTube watch pages and channel pages with featured videos. These …
Mobile Video Mastheads
To customize and preview the mobile and desktop Video Mastheads with your own YouTube video, please see our Video Masthead Preview Tool. How the Mobile Video Masthead Works
The mobile video Masthead is a homepage ad similar to the desktop video Masthead in that the format is based off of a YouTube video. It will …
Desktop Video Mastheads
To customize and preview the mobile and desktop Video Mastheads with your own YouTube video, please see our Video Masthead Preview Tool. If you are buying a cross-screen desktop video Masthead, please also see mobile video Masthead specs. How the Desktop Video Masthead Works
The desktop video Masthead is a 850×250 video ad unit that …