Media Business Boasts Top Pay for CEOs

Media Business Boasts Top Pay for CEOs

Six of the highest paid CEOs in the country come from the media business, according to a study conducted by compensation data firm Equilar and the Associated Press.   David Zaslav, CEO of Discovery Communications, had the highest total compensation, getting $156.1 million for 2014. The bulk of that was a one-time equity grant made when Zaslav signed a new multi-year contract.   CBS CEO Les Moonves was number two on the list, although his pay package of $54.5 million was down from the previous year.   Also on the list were Viacom CEO Philippe Dauman, Walt Disney Co. CEO Bob Iger, Comcast CEO Brian Roberts and Time Warner Inc. CEO Jeff Bewkes.   Media stocks have climbed the past five years. An index of media companies in the S&P 500 index has risen 193% compared with a gain of 95% for the broader S&P 500, the AP said.


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Suite of Free Tools

$0.45 USD - $4.00 USD

Note: The accepted formula that Auxiliary Mode Inc. uses to calculate the CPM range is $0.45 USD - $25.00 USD.

The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.

Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.

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