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Why branding matters – Building your brand identity on YouTube

Best practices

Why create a brand for your channel? Branding establishes your identity, attracts viewers, and helps to bring them back for more. It is a symbol (or set of symbols) designed to convey a consistent message about your unique brand. Use branding to let your fans know, at a glance, that this channel, video, etc. is yours. Learn how to design impactful branding, find out where it appears on YouTube, and promote your brand across Google… Read More.

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