YouTube TrueView Ads: The Rundown

YouTube TrueView Ads: The Rundown

With YouTube TrueView Ads Pay only when someone chooses to watch your video, so your ad budget is always well-spent.

Where viewers choose you

You pay only when a viewer actually chooses to watch your video. Your budgets will go farther and be more efficiently spent.

Pay only when viewers choose to watch

With TrueView ads, you don’t pay for random impressions or maybe-they-saw-its. The viewer has to choose to watch your video or there’s no charge.

It’s a win-win: viewers see videos they’re curious about, and you get more views from an audience you know is interested. And since you choose what you want to pay for a view, you get the right audience at the right price.

You can also run videos longer than 30 seconds, so you have more freedom to experiment with different creative formats. You can try longer product demos, customer testimonials, or a how-to video demonstrating your product in action.

2 types of TrueView:

TrueView in-stream

In-stream ads play like a TV-style ad before or during another video from a YouTube partner. Viewers see five seconds of your video and then can keep watching or skip it.

You pay if they watch for at least 30 seconds or to the end of the video (whichever is less).

TrueView in-display

In-display ads appear alongside other YouTube videos, in YouTube search pages or on websites on the Google Display Network that match your target audience.

You pay only when a viewer chooses to watch your video by clicking on the ad. Read more here

For more information on Multi Channel Network’s and YouTube how to videos please check back weekly or subscribe here.

Suite of Free Tools

$0.45 USD - $4.00 USD

Note: The accepted formula that Auxiliary Mode Inc. uses to calculate the CPM range is $0.45 USD - $25.00 USD.

The range fluctuates this much because many factors come into play when calculating a CPM. Quality of traffic, source country, niche type of video, price of specific ads, adblock, the actual click rate, watch time and etc.

Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.

$0.00 - $0.00

Estimated daily earnings

$0.00 - $0.00

Estimated monthly earnings

$0.00 - $0.00

Estimated yearly projection

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